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Netflix, Inc. (NFLX)

NEUTRAL
Communication ServicesEntertainmentUnited States

Fondamental

71

Prix

$82.16

Capitalisation boursière

$333.16B

Partie 1 · Ce que vaut l'entreprise

Vue d'ensemble

Netflix produces and licenses TV shows and films and streams them to paying members over the internet, with no physical discs or theatres involved. It operates worldwide, offering the same core service everywhere but adapting price, local-language content and, in most markets, an ad-supported cheaper tier to fit what each region can pay.

Comment l'entreprise gagne de l'argent

Nearly all revenue comes from monthly membership fees, so growth depends on adding subscribers and raising prices without pushing them to cancel. A smaller and growing slice comes from advertising sold against the cheaper ad-supported plan. Content costs are largely fixed once a show is made, so each additional subscriber watching it adds revenue at very little extra cost, which is why profitability rises faster than the subscriber count.

Chiffre d'affaires par segment

United States and Canada (UCAN)44.2%

The largest and most mature region, with the highest price per member of anywhere Netflix operates.

Europe, Middle East and Africa (EMEA)32.1%

The second-largest region by revenue, growing faster than UCAN as membership and pricing both climb.

Latin America (LATAM)11.9%

A mature but lower-priced market for Netflix, with membership growth now the main lever left for revenue.

Asia-Pacific (APAC)11.8%

The smallest region but the fastest-growing, now matching Latin America in revenue for the first time.

Avantage concurrentiel

Économies d'échelle · Étroit

Netflix's largest advantage is spreading a multi-billion-dollar content budget across roughly 300 million paying households, letting it outbid smaller streamers for content while charging a comparatively modest monthly fee. That scale is real but not permanent: well-funded rivals with their own content libraries — Disney, Amazon, Apple — can and do compete for the same subscribers and the same shows.

Ce qui stimule la demande

Défensif

A monthly streaming subscription is a small, discretionary expense that most members keep even when tightening their budget elsewhere, which has made Netflix's subscriber base historically resilient through downturns. The bigger swing factor is not the economy but whether the current content slate is strong enough to keep people from cancelling.

Principaux risques

  • Content and sports rights costs — Netflix is bidding against deep-pocketed rivals for the same films, series and live sports rights. Rising content costs, including a growing push into live events, pressure margins if they outpace subscriber and price growth.
  • Streaming competition — Disney+, Amazon Prime Video, Apple TV+ and others compete for the same subscription budget and the same viewing hours, and several bundle streaming with other services Netflix cannot match.
  • Currency exposure — With most subscribers now outside the United States, revenue and reported earnings move with exchange rates in ways management does not fully control.
  • Slowing subscriber growth in mature markets — UCAN and EMEA are large, penetrated markets where most of the future growth Netflix needs must come from price increases and advertising rather than new members, both of which have limits.

Les arguments en faveur

Buyers argue that Netflix's global scale and content budget remain unmatched among pure streamers, that the ad-supported tier and password-sharing crackdown opened new avenues for revenue without needing endless subscriber growth, and that margins still have room to expand as the business matures.

Les arguments contre

Sellers fear that subscriber growth in the largest, most profitable markets is running out of room, that content and live-sports costs keep climbing as competitors bid for the same titles, and that a business built on discretionary spending is more exposed to a downturn than its recent history suggests.

Données par segment de l'exercice 2025Sources: Netflix, Inc. — Form 10-K, fiscal year 2025Netflix Investor Relations

Written by the editors, published on 18 août 2026

Direct competitors

Who this company fights with for the same customers

No editorial profile for this company yet

No competitor list for this company yet.

Bilan & Liquidités

Chiffre d'affaires

$48.37B

12 derniers mois (au 30/06/2026)

Résultat net

$13.65B

12 derniers mois (au 30/06/2026)

Flux de trésorerie libre

$9.46B

Capitaux propres totaux

$26.62B

Passif total

$28.98B

Ratio de liquidité général

1.14

Couverture des intérêts

16.94

Dette/EBITDA

2.27

Bénéfice par action

Chiffre d'affaires & Résultat net

Flux de trésorerie libre

Décomposition du résultat

État historique

Marges dans le temps

La dette dans le temps

Le poids de la dette

Grille de la croissance

Croissance — Chiffre d'affaires

Estimation de la juste valeur

Justement valorisé

Juste valeur

$79.03

Prix actuel

$82.16

Marge de sécurité

-4.0%

Fourchette de juste valeur

$51.37 - $106.69

Méthodes d'estimation

Analyst Target:$93.42
DCF:$66.53
PE-based:$62.52
Graham Growth:$163.71
EPV:$23.84
Consensus des analystes:Achat fort (44B / 14H / 0S)
Dernière surprise sur les résultats:-0.52%

Indicateurs de valorisation

Ratio P/E

25.16

ROE

41.3%

Ratio P/B

11.05

P/FCF

29.87

Marge brute

49.1%

ROIC

24.5%

Radar de rentabilité

Value Creation (Economic Moat)

ROIC

24.5%

WACC

12.3%

ROIC − WACC

+12.2 pp

ROIC exceeds the cost of capital — the company is creating value for shareholders.

Critères d'analyse fondamentale

Réussi (22)

  • EPS shows upward trend
  • EPS CAGR 5.47%
  • Price CAGR 20.46%
  • ROIC 24.5%
  • Gross Margin 49.1%
  • P/FCF 29.87
  • Debt/Equity ratio
  • Operating Margin 29.7%
  • Positive Free Cash Flow
  • CapEx intensity
  • Current Ratio
  • Interest Coverage
  • Debt/EBITDA
  • Return on Tangible Assets
  • ROE 48.0%
  • Revenue Growth 5Y 12.6%
  • Analyst Consensus 76% Buy
  • PEG Ratio 0.71
  • Earnings Quality (OCF/NI) 0.88
  • Share Dilution -1.4%
  • Net Margin Trend 28.2% vs 24.6%
  • Piotroski F-Score 7/9

Échoué (5)

  • P/B Ratio 11.05
  • Low reliance on intangibles
  • Price below Graham Number
  • DCF valuation (Overvalued)
  • Earnings Surprise avg -7.1%

Indisponible (1)

  • Dividend Payout NaN%

Score F de Piotroski

7/9

Santé financière solide

score
criteria

Qualité des bénéfices

0.88

Modérée : certain écart entre profits et trésorerie

Dilution du capital

-1.4%

Rachat d'actions. Favorable aux actionnaires

Gouvernance

Équipe dirigeante

NomTitreÂge
Mr. Theodore A. SarandosCo-CEO, President & Director60
Mr. Gregory K. PetersCo-CEO, President & Director54
Mr. Spencer Adam NeumannChief Financial Officer55
Mr. David Hyman J.D.Chief Legal Officer & Secretary59
Mr. Clete WillemsChief Global Affairs Officer45
Ms. Natalie GutteridgeVP of Corporate Legal & Operations-
Mr. Jeffrey William KarbowskiChief Accounting Officer46
Ms. Elizabeth StoneChief Product & Technology Officer-
Mr. Spencer WangVice President of Finance, Corporate Development & Investor Relations-
Ms. Dani DudeckChief Communications Officer-

Risque d'audit

10

Risque du conseil

3

Risque de rémunération

6

Risque droits des actionnaires

5

Partie 2 · Le prix et le moment d'entrer

Cette partie ne dit pas si l'entreprise vaut la peine : elle aide à choisir quand l'acheter, une fois que les fondamentaux vous ont convaincu. À l'intérieur : analyse technique, potentiel, baisses historiques, exposition gamma.

Latest News

Recent headlines for NFLX, sourced from Markets Gazette.

  • 12d agoPOSITIVE
    Bill Ackman once exited his Netflix stake in a huff. He’s buying the streaming giant again, as well as these five stocks.

    Prominent investor Bill Ackman, through his hedge fund Pershing Square, has re-entered a significant position in Netflix Inc. This move comes after a previous exit, signaling a renewed conviction in the streaming giant's prospects. Pershing Square has acquired stakes in five other undisclosed stocks over the past six months, indicating a broader strategic shift or rebalancing within Ackman's portfolio. The re-investment in Netflix suggests Ackman believes the company's valuation has become attractive, potentially driven by anticipated subscriber growth, content strategy adjustments, or improved profitability metrics. Investors will monitor Netflix's upcoming earnings reports for confirmation of these positive trends.

  • 7/20/2026NEUTRAL
    Netflix Returns to the High-Grade Bond Market After 2024 Debut

    Netflix Inc. is returning to the US high-grade bond market, marking its first issuance since its debut two years ago. This move comes amid increasing investor scrutiny driven by slowing sales growth. The company aims to raise capital, but the timing and context suggest a potentially challenging environment for debt issuance. Investors will be watching the terms of the bond offering closely to gauge market appetite and Netflix's financial strategy in response to its growth trajectory.

  • 7/17/2026NEGATIVE
    Netflix is getting stingier with its viewing data, and Wall Street isn’t happy

    Netflix shares are experiencing a downturn following a period of mixed financial results and a strategic shift away from detailed 'What We Watched' reporting. This reduction in data transparency is reportedly unsettling Wall Street analysts and investors. The company's decision to curtail the release of granular viewing statistics, previously a key insight into content performance and subscriber engagement, is perceived as a negative development. Investors may interpret this as a lack of confidence in current content performance or an attempt to obscure potential weaknesses, leading to increased uncertainty and a sell-off.

  • 7/17/2026NEUTRAL
    Netflix is paying up for costly sports rights. Is the company making the right bets?

    Netflix's strategic investment in costly live sports rights is facing investor scrutiny. While the company asserts that live programming is key to attracting new subscribers, broader engagement trends have reportedly disillusioned shareholders. This divergence in perspective highlights a critical debate for investors: whether the substantial expenditure on sports content will ultimately translate into sustainable subscriber growth and profitability, or if it represents a misallocation of capital that could pressure future earnings and stock performance.

  • 7/17/2026POSITIVE
    Netflix used AI to produce 17 minutes of a documentary ‘twice as fast and at half the cost’—as streaming competition drives up content spending to $20 billion

    Netflix highlighted significant AI-driven efficiencies in its Q2 earnings call, reporting that AI was used to produce 17 minutes of a documentary 'twice as fast and at half the cost.' This development comes amidst intense competition in the streaming sector, which has driven content spending to an estimated $20 billion. While the company emphasized that creative aspects remain human-led, the successful integration of AI for production tasks suggests potential for substantial cost savings and accelerated content delivery. Investors may view this as a positive sign for future profitability and operational agility.

via Markets Gazette